Consumers will pay more for ready‑to‑eat meals made with fewer ingredients June 14, 2021 Consumers care about the technology and ingredients used in microwavable dinners will pay more for ready‑to‑eat meals showing few ingredients.
WSU-led research examines how we perceive, trust new technologies February 24, 2021 Scientists study the interactions that affect acceptance of a new technology used for animal welfare: gene editing.