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I’m Susie Craig from Washington State University Extension.
Public trust in food safety remains fragile. News about outbreaks and foodborne illness investigations spread instantly to anyone with a smartphone. Yet, most consumers lack working knowledge of food safety regulations or management systems that protect food from farm to table.
Stampede Culinary Partners surveyed 6,400 U.S. consumers and found that most Americans feel confident in restaurants and retail foodservice. That confidence, however, erodes quickly. Operators must earn and re-earn trust with every visit. Thirty percent of respondents say restaurant experiences are worse today than five years ago. Consumers now link trust to consistency, quality service, and operational transparency.
Learn more about the findings and download The State of Consumer Confidence in Restaurant and Retail 2025.
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Resources
Stamped Culinary Partners. The State of Consumer Confidence in Restaurant and Retail Foodservice, 2025. National Survey Finds Consumer Trust in Food Service is Fragile in 2025. Accessed online 1/25/26.